All personal information is treated as strictly confidential. We are committed to ensuring that your privacy is protected.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit, register your interest, fill out forms and subscribe to services on our website https://products.plasmatronics.com.au (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you use the contact and opt-in forms on our website you may be asked to provide your name, email address, and contact details.
We may collect information about you if you contact us offline: by phone, fax, email or post.
When you visit the Site, we may collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We may collect Device Information using the following technologies:
– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. We may use cookies to enhance user experience, to monitor which pages you find useful, to help us analyse data about web traffic and to improve our website. Most web browsers automatically accept cookies but you may choose to decline cookies. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
– “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use your information to supply you with any information, products, or services that you request and to contact you for feedback on your use of our products and services.
We may periodically send emails about new products, promotions or other information using the email address which you have provided.
We use the Device Information that we collect to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We will not share your personal information with others except as indicated by this policy.
We share your personal information with third parties to help us use your personal information, as described above.
We may also use your information to comply with legal or regulatory obligations and to manage our business.
Analytics
For analytics providers, we use Google Analytics to help us understand how our customers use the Site—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Advertisement
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
FACEBOOK – https://www.facebook.com/help/568137493302217
GOOGLE – https://www.google.com/settings/ads/anonymous
Personal Data may be collected for the following PURPOSES
Advertising
Google Ads, Facebook Ads
Personal Data: Cookies and Usage Data
Analytify, Google Analytics
Contact forms
SumoMe Contact Forms
Google Tag Manager
Mailing list and newsletter
Mailerlite, Mailchimp
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
General Data Privacy Regulation (GDPR)
We do not target our marketing to the EU or conduct business in or to the EU. If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
DATA RETENTION
We retain your information for the purposes set out in this policy, or as otherwise required by law. You may opt out of any marketing material you receive from us or any third party at any time.
LINKS TO OTHER SITES
Our website may contain links to another site. If you leave our website, this policy will no longer apply as we do not have any control over other sites. We cannot be responsible for the protection and information handling practices of third party sites. Please read the privacy policies on those sites.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. This policy is effective from July 2019.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@plasmatronics.com.au or by mail using the details provided below:
75 Newman Street Thornbury, Melbourne, VIC, 3071, Australia